Promote your event

The first step to holding a successful fundraising event is letting people know that it is happening.

You can promote your event in a huge number of different ways; however here are some ideas to get you started:

  • Posters
  • Flyers
  • Email
  • Word of mouth
  • Community centres and magazines
  • Facebook
  • Twitter
  • Through the media

Support at work?

If your employer is supporting your fundraising efforts, ask them if they are willing to help publicise what you are doing.
This could be through a staff newsletter, on the company intranet, at staff social events or through contact with other business colleagues - they may even give a corporate donation or offer to match the amount you raise.

Contacting the local media

Media coverage is also a great way of letting people know about your fundraising efforts.

Local television, radio and newspapers are always looking for good stories on local issues and events. Unusual fundraising ideas or events, ambitious sponsorship plans and news of
personal achievement and triumph are all stories that may interest the media.

The best way to let local media know about your fundraising event is to send them a news release. If you are not comfortable writing a news release you can call the local media's news desk and ask to speak to a reporter who will take down the details and ask you questions about the event. When you are promoting your event remember the important facts:

  • Who you are
  • What you are doing
  • Where the event is happening
  • When is it taking place
  • Why you are doing it

You will need to let the media know well in advance if you want them to cover your event or announce that it is happening. After the event, you could contact them again with photographs and tell them about what you achieved. You could also write a letter to your local newspaper thanking your supporters for all their help. Below is a list of media contacts for the East Suffolk and South Norfolk area:


East Anglian Daily Times
30 Lower Brook Street, Ipswich, IP4 1AN
01473 324732

Evening Star
30 Lower Brook Street, Ipswich, IP4 1AN
01473 324788

Beccles and Bungay Journal
01603 772402

Diss Mercury

Diss Express
01379 658005

Bury Free Press
01284 768911

Suffolk Free Press
01787 375271

Harwich and Manningtree Standard
01255 221221

Lowestoft Journal
01502 525820

Eastern Daily Press
01603 628311


Town 102
0845 3654 102

Heart (Suffolk and Norfolk)
01603 671180

BBC Radio Suffolk
Newsroom 01473 340707

Felixstowe Radio
01394 273028

The Beach
0845 345 1050


Look East
01603 619331

Anglia News
01603 753013

Felixstowe TV (Online Community TV Station)
01394 284791

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